FEATURED WORK
LUKE LAMP CO
I worked with Luke Lamp Co., a New York–based lighting brand known for custom LED rope lighting, sculptural chandeliers, pendants, and sconces used in residential and commercial spaces worldwide. I developed the content plan and handled end-to-end execution, including video creation, photo editing, copywriting, and ongoing engagement. The focus was on showcasing their collections while clearly communicating the design intent behind each handmade, architectural piece. This work helped bring their blend of artistic form and functional lighting to life across platforms.
THE HOUSE OF VALENTINA
I worked with The House of Valentina, a design and lifestyle brand centered on intentional, elevated living. I created the content plan and executed the day-to-day content, including video creation, photo editing, copywriting, and engagement. The focus was on strengthening their design-forward voice and visual storytelling across platforms while supporting steady community growth.
RODINA CONSULTING
I worked with Crockett Coffee, a premium coffee brand known for its small-batch, American-roasted beans and thoughtfully crafted blends. My role focused on consistent posting and community engagement to keep the brand active, visible, and connected with its audience. Through this approach, we reinforced their bold, adventurous brand spirit while highlighting their roasts and brewing options.
CROCKETT COFFEE
R/TERIOR STUDIO
I worked with Rodina Consulting, a Berkeley-based consulting and cloud-solutions partner serving professional services and accounting firms. I executed the social media plan end to end, including strategy, video creation, graphic design, posting, and engagement. The focus was on clearly communicating their expertise in automation, efficiency, and real-time insights while making complex technology feel accessible and relevant to their audience.
I worked with Swoz Consulting, a leadership and brand-growth consultancy that helps organizations build customer-centric, standout brands. I ran their full social media plan, overseeing strategy, graphic design, posting, and engagement. The focus was on translating their leadership frameworks and transformation programs into clear, compelling content that supported brand authority and audience growth.
I worked with Groundwork Mortgage, a Midwest-based mortgage company focused on new home buyers and builders. I managed their social media presence, executing strategy, posting, and engagement to highlight their expertise in smooth closings and personalized loan solutions. The goal was to make the home financing process feel clearer, more approachable, and confidence-building for their audience.
I worked with Local LA Catering & Events, a Los Angeles–based catering company known for soulful, SoCal-inspired cuisine. I created the content plan and handled reels, photo and video editing, and consistent posting across platforms. The focus was on capturing their culinary storytelling and showcasing how their custom menus and events translate into memorable, experience-driven dining.
SWAT MARKETING SOLUTIONS
I worked with SWAT Marketing Solutions as a social media manager for both their agency and their clients. I managed posting, content execution, and engagement across multiple accounts, supporting campaigns tied to web, SEO, and lead generation efforts. The focus was on maintaining a consistent brand presence while helping client brands grow their online visibility and results.
I worked with R/terior Studio, a Los Angeles–based boutique interior design studio known for luxury, narrative-driven spaces. I led social strategy, created reels, managed posting, and handled ongoing engagement to showcase their work. The focus was on translating their bold, story-rich interiors into content that felt intentional, elevated, and true to their design perspective.
SWOZ CONSULTING
GROUNDWORK MORTGAGE
LOCAL LA CATERING
I worked with SADA, a global cloud-services and technology consulting company helping organizations scale and innovate with Google Cloud. I headed the marketing team for one of their flagship seminars, leading strategy, content, and execution for the event featuring guest speaker Ryan Reynolds. My role focused on aligning messaging, promotion, and engagement to elevate visibility, drive attendance, and position SADA as a forward-thinking leader in cloud, AI, and digital transformation